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Glengoyne Distillery wins GOLD at inaugural International Spirits Challenge Tourism Award

Posted on 24 Sep 2020 by Glengoyne Distillery

Today, Glengoyne Distillery celebrates scooping a gold award in the inaugural International Spirits Challenge Tourism Awards. 
 
Renowned as the most authoritative and influential spirits competition in the world, the International Spirits Challenge, in its 25th year, introduced the ISC Tourism Awards to recognise innovation and excellence among global distilleries.
 
Commenting on the gold-winning entry, the ISC judges said: “Turning a distillery into an attractive long-term tourist attraction requires innovation, strategy and investment. We searched for the best establishments that successfully deliver an interesting, education and commercially profitable tourism experience to consumers.
 
Glengoyne’s rural distillery provides visitors with a magnificent experience set against a truly beautiful backdrop. It is a credit to the region, but it has also refused to rest on its laurels and continues to innovate and improve.”
 
Stuart Hendry, Brand Home Director at Ian Macleod Distillers Limited, said: “Over the years, visitors from around the globe have sought out Glengoyne to experience a slower pace of life - and discover how patience and an unhurried approach can produce remarkable whisky in this charming and unique distillery.”
 
“We are delighted to be recognised with this prestigious new award. Following hot on the heels of ISC Golds for our Glengoyne 10, 12 and 18 Year Old, this award recognises the hard work and dedication of the team who ensure our visitors leave with a smile on their face and a deeper understanding of our unique processes, flavours, and history”.
 
Glengoyne recently launched a brand-new look and feel across its award-winning range. As part of the exciting relaunch the brand worked with renowned conceptual artist and experimental philosopher, Jonathon Keats, on a one-of-a-kind ‘Slow Art’ project set to challenge the way consumers themselves engage with time. 
 
A selection of poems from some of the world’s leading poets will hang at the distillery for the next 50 years, with their words slowly appearing over time based on exposure to UV light. 
 
A short video with more information on the project is available to watch on Glengoyne's YouTube channel.